The ALL TEMPLATES section on the Cover Letters page lists every cover letter template in your account. One template is always marked as DEFAULT – that’s the one the widget pre-selects when you open a job on Upwork. The list also lets you set the default, edit, duplicate or delete any template directly from a row.

ALL TEMPLATES section on the Cover Letters page – table with NAME (description preview), SENT, REPLIES, REPLY RATE, OFFERS, ACTION columns; Cover Letter #1 has a green DEFAULT badge; other rows have set-default, edit, duplicate, delete icons; + New button at the top right

Anatomy of the list

  • + New button at the top right – opens the Template Editor to create a new template.
  • NAME column – template name with a one-line preview of the body underneath.
  • SENT / REPLIES / REPLY RATE / OFFERS – usage stats for the period selected in the page header.
  • ACTION – the per-row icons described below.

The DEFAULT badge

Exactly one template at a time carries the green DEFAULT badge next to its name. That template is the one the Cover Letter widget pre-selects on every Upwork job – saving you a click. You can still pick a different template from the dropdown when generating; DEFAULT is just the starting point.

Per-row actions

  • ✓ Set as default – switches the DEFAULT badge to this template. Visible only on non-default rows.
  • ✏ Edit – opens the template in the Template Editor.
  • 📄 Duplicate – creates a copy of the template with a new name. Useful for testing variants without losing the original’s stats.
  • 🗑 Delete – removes the template after a confirmation prompt. Historical stats for the deleted template are lost.

Why the DEFAULT can’t be deleted

The current default template is locked from deletion – its row only shows Edit and Duplicate. This prevents you from accidentally leaving the widget without a starter template. To delete it, first promote another template by clicking on its row – the badge moves over and the previous default becomes deletable.

Stats columns

The four stats columns make it easy to compare templates and see which ones actually convert:

  • SENT – proposals submitted using this template in the selected period.
  • REPLIES – replies received on those proposals.
  • REPLY RATE – REPLIES ÷ SENT, as a percentage.
  • OFFERS – replies that turned into hire offers.

Use the period switcher in the page header (Current Week / Last Week / Current Month / Last Month / custom range) to slice the numbers.

Tips

  • Keep DEFAULT on your strongest converter – it’s what the widget reaches for first.
  • Duplicate before tweaking. If you change the body of a template that already has stats, the numbers stop being a clean comparison. Duplicate, edit the copy, and let it accumulate its own data.
  • Clean up regularly. Templates you’ve stopped using add noise. Delete them once you’re confident a newer version performs better.